The paw & claw institute

The Paw & Claw Institute was founded on the belief that pets deserve to express their individuality and charm through fashion, just like their human companions. Our brand is driven by the motto: “Fashion with a Fur-tastic Flair,” capturing our commitment to redefining pet fashion with exceptional quality and style. Every piece is thoughtfully designed, crafted with attention to detail, and brought to life with the creative synergy of two best friends, who view pets not just as animals—but as beloved family members.

Making Tails Wag

Over 10,000 five-star reviews from happy pup-stomers. Find out why pet parents love The Foggy Dog.

Stylish and comfortable!

"My dog Max usually hates wearing anything, but he actually loves the hoodie I got from here! It’s super soft and doesn’t restrict his movement. Plus, everyone keeps complimenting how stylish he looks. Highly recommend for pet parents who want their fur babies to be comfy and fashionable!"

Jake & Max

Adorable and Perfect Fit!

"I absolutely love the clothes I bought for my little dog, Luna! The sizing guide was spot-on, and the quality is fantastic. She looks so cute in her sweater, and it's also keeping her warm during our morning walks. Definitely coming back for more outfits!"

Emily & Luna

Best Purchase for My Pup!

"I was skeptical about buying clothes for my dog, Charlie, because he’s super picky. But when I put the little jacket on him, he wagged his tail like crazy and wouldn’t let me take it off! The material is so soft, and it fits him perfectly. It even has a cute little pocket on the back! This store really thought of everything."

Sophia & Charlie